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Why Hard Work Alone Won't Keep You Safe - How to Be Seen at Work
When a company does layoffs, the "kill list" isn't built by auditing who worked the hardest. It's built from impressions — what your skip-level remembers about you, what your cross-functional partners would say if asked, how you show up in people's mental models of the team. The same dynamic applies to intern conversions and promotions. The decision-maker isn't reviewing your Figma file count or code base. They're going off their perception of your skills, your impact, and yo
Tianyu Koenig
13 hours ago3 min read


Principles for Building a Winning Foundation in Your First 90 Days
Starting a new job is exciting, but it can also feel overwhelming. Especially if you’ve just joined a larger organization, the volume of information, stakeholders, and expectations can hit all at once. Many new hires feel pressure to prove themselves quickly and rush into output. But in reality, the fastest way to grow is rarely by moving fast in the beginning. Start by Building Your Foundation System Before focusing on output, make sure your setup is stable. This includes
Tianyu Koenig
2 days ago3 min read


I Didn't Plan to Become a Career Coach
I didn’t wake up one day and decide to become a coach. For years, I was just doing my job: UX research, product strategy, mentoring junior UXers & college students, sitting in hiring committees, interviewing candidates. But a pattern kept showing up. Some of the most capable, thoughtful product builders I met were the ones struggling the most to get offers, recognition, or promotions. That’s when something clicked. Doing the Work ≠ Getting the Outcome We like to believe that
Tianyu Koenig
7 days ago3 min read


The Rise of the UX Generalist (Again): Why Being a Swiss Army Knife is the Future
It used to be simple: you were a UX researcher, a designer, a content strategist. You picked your lane and went deep. But in 2025, the...
Tianyu Koenig
Apr 21, 20253 min read


Why Job Boards Fail—And the Proactive Job Search Tips You Actually Need
Have you ever wondered why your job search feels stuck, even after hours on job boards? Or how a recruiter reached out about a role that...
Tianyu Koenig
Apr 11, 20252 min read


Maximize Your Career Wins: The One Habit That Will Transform How You Showcase Career Achievements
If you're preparing for a portfolio review, a big interview, or a surprise “So… what have you been working on?” chat with your skip-level...
Tianyu Koenig
Nov 5, 20242 min read


What Job Seekers Can Learn from Sales: Strategic Networking Tips That Actually Work
We’ve all encountered both good and bad salespeople. The bad ones launch straight into a pitch without understanding your needs—making...
Tianyu Koenig
Nov 5, 20242 min read


Stand Out with Personal Brand: How to Find Your Career Niche That Gets You Noticed
In today’s market, roles are more specialized than ever. Hiring managers aren’t just looking for smart, capable people—they’re searching...
Tianyu Koenig
Nov 5, 20243 min read


How to Use Smart Networking Strategies in Your Job Search
September is here, and so is the hiring surge. It’s the time of year when decision-makers return from summer vacations, and teams push...
Tianyu Koenig
Oct 8, 20242 min read


Junior vs Senior UX Designer: 5 Signs That Instantly Show Your Level
How do hiring managers determine a candidate’s seniority? You might think years of experience or previous titles, but in reality, those...
Tianyu Koenig
Oct 7, 20242 min read


The Introvert’s Guide to Networking: Empathy, Curiosity, and Real Talk
When it comes to networking, many — especially international students and immigrants — have negative thoughts (because this was me too!)...
Tianyu Koenig
Oct 7, 20242 min read


Micromanaged? Here’s Why Managing Up Might Be Your Best Move
When you hear the word management , you probably picture a boss delegating to their team. But here’s the truth: managing down is only...
Tianyu Koenig
Aug 7, 20242 min read


How To Break Into UX Without Industry Experience
Are you a college student or recent grad trying to get a job in UX, or are you pivoting to UX from a different function? There is a good...
Tianyu Koenig
May 28, 20242 min read
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